Behind Best Venues’ Doors: The Assembly- A Premier New Event Space in Midtown New York

21.10.2025

Before The Assembly officially opened its doors to the public, our team had the exclusive opportunity to tour the reimagined event space at 2 Park Avenue. And trust us — this Midtown Manhattan landmark is set to become one of New York City’s most exciting destinations for corporate events, conferences and rooftop celebrations.

From its Art Deco bones to its skyline-level terrace, The Assembly blends timeless New York architecture with modern hospitality, making it a standout for event planners seeking flexible, high-impact spaces in Midtown.

Central Location

Rooftop Terrace with stunning Manhattan skyline views

Steps from Penn Station and Grand Central, The Assembly offers event venue accessibility every planner dreams of.. Guests arrive through a private street entrance on 33rd Street) into a polished reception area complete with lounge seating and a stylish coffee and spirits bar. Catering access, security and built-in AV streamline corporate event operations - no scrambling for last minute logistics here. 

 From intimate workshops to rooftop soirées, The Assembly was clearly designed with today’s gatherings in mind.

Spaces That Impress

The Conference Center (up to 500 guests with reception area)

Interior at The Assembly with seating areas

On the ground floor, the Conference Center delivers flexibility at scale. Think: a 6,700 sq ft with flexible layouts that can accommodate up to 500 guests and can be divided into multiple breakout rooms, floor-to-ceiling windows, blackout shades, and full AV capabilities. A stylish reception lounge and catering kitchen make it ideal for corporate conferences, offsites, and product launches. 

Capacity:

  • Reception: 500 Standing
  • Theatre: 240 Seated
  • Rounds: 180 Seated
  • Classroom: 120 Seated 

Integrated projectors, sound system, and video conferencing complete the technical setup.

Meeting Room (10–150 guests)

Conference set-up in the event space at The Assembly

The Assembly event space on the ground floor can be used as a single large conference room or divided into three separate breakout rooms (Assembly 1, 2 and 3) using an Airwall system, accommodating flexible group sized and formats. In addition, the dedicated Boardroom seats 25+ guests, ideal for private meetings and executive sessions. All rooms offer configurable layouts, whiteboards on request, natural daylight and acoustic privacy, making these spaces perfect for training programs, board meetings and smaller corporate gatherings. 

Eddie Lounge & Rooftop Terrace (standing 325 guests)

Eddie Lounge on the 27th floor with stylish seating

High above Midtown, the 27th-floor Eddie Lounge & Rooftop Terrace is where business meets celebration. The lounge itself offers 4,000 sq ft of hospitality-led design with stunning New York skyline views, complete with a bar, coffee bar, pool table, and multiple lounge zones.

Step outside to the 2,370 sq ft terrace — a panoramic perch overlooking Park Avenue and the Manhattan skyline. This terrace is one of Midtown’s best-kept secrets, with multi-use seating, space for 325 standing guests, and plans for weather protection soon! The terrace corner overlooking the Empire State Building provides an iconic photo opportunity.  

Design Meets Technology

Small counter area at The Assembly with a welcoming setup and stylish details

The Assembly isn’t just about looks — the technical setup rivals any dedicated conference venue in NYC.

  • Built-in screens, projectors, and sound system
  • Adjustable lighting and zoned controls
  • Dedicated on-site AV support to keep events seamless

Pair that with on-site catering, flexible furniture, and dedicated security, and you’ve got a space ready to handle anything from leadership summits to evening receptions and more.

 

Why Best Venues Group Love It

If you’re searching for event spaces in New York City that balance historic architecture with modern meeting spaces, The Assembly deserves a spot on your shortlist.

With a conference center for 500, adaptable meeting rooms for breakouts, and a skyline terrace that’s pure NYC magic, this venue offers the kind of variety planners rarely find in a single address.

Discover more about The Assembly and explore booking options here.